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    <rdfs:label>Unbrandable : how to succeed in the new brand space</rdfs:label>
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        <rdfs:label>Includes bibliographical references (pages 179-180), webliography, and index.</rdfs:label>
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        <rdfs:label>The Unbrandables are a new kind of consumer: savvy, sensitive to inauthenticity; hostile to relentless, debt-driving materialism; and suspicious of marketing for products they do not want or that are bad for the environment... Author Adam Stone examines fifty brands and individuals who have learned how to thrive in this new branding landscape by taking a more creative, transparent approach. Open Library.</rdfs:label>
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        <rdfs:label>This bibliographic record is licensed under Creative Commons CC0 1.0.</rdfs:label>
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